ALM Forum Seattle Press Room

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ALM Forum 2015 Major Press Stories

Geekwire: Deploying code The Netflix Way: Lessons from inside the streaming media giant by Todd Bishop

April 24, 2015 - Mike McGarr is an engineering manager at Netflix, overseeing a team responsible for the tools that Netflix engineers use to build and deploy code. It’s a critical function at the streaming media company — ensuring that engineers are as productive as possible, and armed with the automation tools they need, while also helping to manage the dependencies between different teams at the company...

ALM Forum 2015 Press Releases

ALM Forum 2015 Kickoff

SEATTLE, Wash., October 29th, 2014 – The next ALM Forum ( conference will take place May 18-22, 2015 at Bell Harbor Conference Center on the downtown Seattle waterfront. Early registration is now open, and ALM Forum 2015 will feature keynote speeches and plenary sessions presented by top enterprise executives, architects, and managers in the ALM industry...

ALM Forum 2014 Major Press Stories

Forbes: The Future Workplace Is Now: How Etsy Makes 30 Innovations Per Day by Steve Denning

April 4, 2014 – When I heard about “continuous deployment” at (at the ALM Forum), the rapidly-growing billion-dollar online market that deploys more than 30 software improvements each day, my immediate reaction was that this must be a hellishly stressful place to work. I was therefore surprised to learn that it is exactly the opposite...

SD Times: Getting management into agile: A sink or swim proposition

April 4, 2014 – Transitioning to agile often becomes an obstacle when teams have made the switch while management does not... “They’ll sponsor the transition, fund the transition and support the transition, but they don’t actually participate. They don’t actually do agile. They don’t actually practice the things that they are asking their team members to do.” Steve Denning, award-winning author and 2014 ALM Forum keynote speaker...

GeekWire Radio: Microsoft snooping, Zillow poaching, and how Etsy does engineering

March 22, 2014 – This week on the GeekWire radio show, ...we get an insider’s view on engineering at Etsy, the popular online marketplace for handmade and vintage products and supplies. Joining us on the phone from New York is Mike Brittain, engineering director at Etsy, who is one of the speakers at the upcoming ALM Forum in Seattle...

GeekWire: 6 questions for Ken Schwaber, co-creator of Scrum

March 19, 2014 – Software developer and industry consultant Ken Schwaber is one of the creators of Scrum software development techniques, and a widely recognized leader in agile development practices, the increasingly popular approach that makes it possible for teams to be more flexible and responsive to the changing needs of a project. Schwaber is delivering the keynote address at the ALM Forum in Seattle in early April, talking about the “State of Agile” and new efforts to quantify the effectiveness of these software development techniques. GeekWire is a media partner of the ALM Forum, and we were able to connect with Schwaber via Skype last week, in advance of his ALM talk....

ALM Forum 2014 Show Dailys

Conference Daily - April 3, 2014

SEATTLE, Wash., April 3, 2014 – ALM Forum – Day 3 begins at 8:30 a.m. with a keynote by Sam Guckenheimer titled, “Transforming Software Development in a World of Services,” and then more informative Breakout Sessions throughout the day. Be sure to attend the fast-paced Lightning Sessions from 2 p.m. – 3 p.m., which features speakers including industry analysts and experts. In addition, the most popular Birds-of-a-Feather topics will be presented.

Conference Daily - April 2, 2014

SEATTLE, Wash., April 2, 2014 – Today, the conference kicks off at 8:30 a.m. with a keynote by Ken Schwaber, titled, “The State of Agile,” and continues with more informative Breakout Sessions. Following lunch, Mike Brittain presents, “Principles and Practices of Continuous Deployment,” followed by Breakout Sessions, and then the educational portion of the day concludes with Steve Denning’s session, “Transforming Management through Agile.”

Conference Daily - April 1, 2014

SEATTLE, Wash., April 1, 2014 – We are excited to welcome you to ALM Forum 2014, your conference dedicated to sharing knowledge for success with Application Lifecycle Management (ALM) practices. Today, the conference kicks off at 8:30 a.m. with a keynote by Scott Ambler, titled, “Disciplined Agile Delivery: The Foundation for Scaling Agile.”

ALM Forum 2014 Press Releases

ALM Forum Birds of a Feather Release

SEATTLE, Wash., March 27, 2014 – ALM Forum, (, the industry's premier conference dedicated exclusively to sharing knowledge for success with Application Lifecycle Management (ALM) practices, will hold “Birds-of-a-Feather” sessions at next week’s ALM Forum conference, April 1-3 in Seattle, Washington. A Birds-of-a-Feather session is an open, face-to-face conversation with fellow conference goers, with topics submitted and voted on by anyone, attendees and non-attendees alike...

ALM Forum Seattle Set to Open Release

SEATTLE, Wash., March 20, 2014 – ALM Forum ( is set to open on April 1 in Seattle with a conference program focused on solving the biggest issues in software development. Main themes are ALM integration, DevOps and the business of software delivery as a means of meeting the increased demand for software deployed with higher quality and faster delivery...

ALM Forum Industry Analyst Panel Release

SEATTLE, Wash., March 04, 2014 – ALM Forum ( today announced it has assembled the industry’s leading research analyst for its ALM Analyst Panel at the upcoming ALM Forum 2014 conference April 1-3, 2014. The interactive panel discussion, moderated by Tasktop executive and former Forrester senior analyst Dave West, includes Tom Murphy of Gartner, Jeffrey Hammond of Forrester Research, Melinda Ballou of IDC and Michael Azoff of Ovum. Set for April 1, the panel discussion will focus on the latest industry trends and best approaches being used by enterprise organization to better coordinate and speed large-scale software delivery...

ALM Forum Seattle Program Release

SEATTLE, Wash., Feb. 13, 2014 – ALM Forum ( today announced its full conference program for ALM Forum Seattle, a conference dedicated exclusively to sharing knowledge for success within the fast-growing Application Lifecycle Management (ALM) industry, which will be held April 1-3 in Seattle, Washington. The finalized schedule is available at ( IT executives, architects and managers will come together to learn and share experience around four major tracks: Business of Software Delivery, Lifecycle Architecture & Integration, the Practices of DevOps, and the Changing Role of Test....

ALM Forum Seattle Keynotes Release

SEATTLE, Wash., Feb. 3, 2014 – ALM Forum ( today announces its Keynotes for the industry’s premiere conference dedicated exclusively to sharing knowledge for success with ALM practices. Conference Keynotes, presented by Scott Ambler, Ken Schwaber, Steve Denning and Sam Guckenheimer, will touch on the latest industry trends that are driving software development success – and disruption – in the enterprise. In addition, ALM Forum Plenary speakers include industry senior executives: James Whittaker, Microsoft Distinguished Technical Evangelist; Mike Brittain, director of engineering, Etsy; and, Dave West, chief product officer, Tasktop Technologies...

ALM Forum Seattle Kickoff Release

SEATTLE, Wash., Jan. 20, 2014 – ALM Forum ( today announces the industry’s premiere conference dedicated exclusively to sharing knowledge for success with ALM practices. The conference features keynotes and sessions led by industry luminaries, including Scott Ambler, Ken Schwaber, Steve Denning and Sam Guckenheimer, to provide software professionals with expert advice on best practices and approaches for improving application design and implementation outcomes. The conference provides IT executives, architects and managers the opportunity to learn, share experiences and form professional relationships that support integrated, enterprise-wide approaches to effective software delivery. Registration for the conference, scheduled for April 1-3, 2014 in Seattle, is open by visiting:

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