Keynote and Plenary Sessions

Keynote Presentations

Dan North
Dan North
Industry Legend &,
Dan North & Associates

Software, Faster: Accelerating Agile Delivery
Tuesday: 8:30 - 9:30am

Some teams are orders of magnitude more effective than others. Kent Beck famously described himself as "not a great programmer, but a good programmer with great habits." Over the last three years Dan North has been working with, and observing, some very good teams with quite exceptional - and rather surprising - habits.

Are katas the best way to learn a new language? Is manual testing a waste of time? Is copy-and-paste always evil? Is the customer always right? In this talk Dan introduces the idea of delivery patterns - patterns of effective behaviour in delivery teams - and describes some of the more unusual but effective patterns he's been collecting. These are not patterns for beginners, but then again, Dan argues that patterns aren't for beginners anyway.
Scott Wiltamuth
Scott Wiltamuth
Vice President
Amazon Web Services

Lessons Learned Over a Decade of Micro-service Deployments
Tuesday: 12:30 - 1:30pm

We’ve seen AWS customers adopt an evolving set of strategies to optimize their delivery of cloud applications. These companies include fast-growing startups, large enterprises, and even itself. They all want to deliver updates faster and more reliably, and in a micro-service architecture, they can use similar solutions. In this talk, you will see examples of these customer solutions, plus get an inside look at Amazon’s own experience with deployments.
Wayne Heller
Wayne Heller
Sr. Director
Business Architecture

From IT to Business Technology: Enterprise Transformation of a Traditional Business
Thursday: 8:30 - 9:30am

"As a company, our business ambitions have dramatically increased in terms of complexity, scale and speed. Technology is increasingly critical in all parts of our business and we have recognized the need to change our technology strategy and our delivery of technology with a dual focus on Information Technology (IT) and Business Technology (BT)."

Wayne will talk about the Nordstrom Agile transformation journey "The Tech Revolution" and how they have enabled Senior Leadership and Teams to use Scrum/Lean techniques like Enterprise Portfolio Planning, Kanban Stand-ups, Sprints, Tribes and DevOps to address this change in a rapidly changing business landscape.
Aaron Bjork
Aaron Bjork
Principal Group Program Manager

Scaling Agile and DevOps
Thursday: 12:30 - 1:15pm

It seems that everyone buys into Agile and DevOps these days, but how do you scale it across teams, let alone to you entire organization? Listen as Aaron describes how Microsoft is changing the way it builds and delivers software… and in the process, is successfully scaling agile and DevOps practices across the company. Gone are the long planning seasons and endless project schedules... replaced by 3-week sprints, team rooms, a single engineering discipline, and continuous service deployments. Aaron will share key learnings from the transformation and talk candidly about what’s worked, and what hasn’t.

Plenary Presentations

Kevin Behr
Kevin Behr
CTO, HedgeServ
Co-Author "The Phoenix Project"

Systems, Complexity, and Taking on Myths and Legends around Culture
Wednesday: 8:30 - 9:30am

Modern management theory often amounts to little more than science’s discarded flotsam. Many of the failed, disproven and destructive ideas tested by industry and scientists are cycling in and out of management’s cargo cult dujour style of "innovation via transformation”. Phrases like "Best Practices" and “Anti-Patterns” oft imply dichotomies where there exists a “right” and a “wrong” way to manage. 40 and 50 year old theories derived from manufacturing and other industrial pursuits are repackaged and heralded as new and groundbreaking thinking often with a mechanical pre-Newtonian understanding of the organic agents that actually create the company’s actual value.

Business and technology executives are typically trained via ra reductionism style rubric. Break the relevant topics in to their smallest pieces and develop better understanding of them in isolation. I posit that the core conditions for our problems is not that technical knowledge is lacking but that our understanding of complex adaptive systems in business management is nearly non-existent. This may seem trivial until one sees that the entire business organization forms a complex adaptive system and that machine based metaphors for command and control simply won't work - or if they do they often come with disastrous consequences and trade-offs we never could have anticipated.

In this talk we will examine just how and why philosophical movements like Agile and DevOps may have emerged. But more specifically why they are inadequate to solve today's or tomorrow's organizational problems. Finally I will illustrate the growing need to cultivate improved managerial sense-making in order to emerge new methods and models through variation of system constraints based on environmental (physical) context and system goals (metaphysical). Additionally, if audience participation is deemed adequate I will unveil several weaponized feline memes.
Sarah Bird
Sarah Bird
CEO, Moz
Mark Schliemann
Mark Schliemann
VP Technical Operations, Moz

Fireside Chat: Scaling from the Cloud to In-House: The Business and Technical Cases
Wednesday: 12:30 - 1:30pm

As its marketing analytics subscription business grew, Moz’s gross profit margins began to decline. The overwhelming majority of the increased cost went to a public cloud services to perform large scale web crawls, big data processing, web application hosting, and serving Moz’s world class APIs. There had to be a better way!

Moz began to explore alternatives to relying solely on the public cloud. Ultimately, Moz decided on a private and public cloud strategy that increased our gross profit margin from 63% to 79% over the course of 12 months. In addition to the cost savings, the business actually increased its stability, flexibility and security.

There were so many questions in the beginning. Where should we go? How should we do it? Do we have the right people? What technologies should we select? How do we support it? What will we lose? What will we gain? How long will it take? How much will we save? Come and learn how Moz transformed its business by bucking the public cloud trend.

Interviewed by:
Chris Kinsman Chief Architect at PushSpring.
Chris Kinsman
Chief Architect
Thomas Murphy is a research director with Gartner, where he is part of the Application Strategies and Governance group.
Thomas Murphy
Research Director

Lightning Sessions

To conclude ALM Forum 2015 we will be running (10) 5 minute "Lightning Sessions" in a special plenary presentation.
Al Wagner - Shifting Right
Bernard Golden - Enterprise & Open Source
Cheryl Hammond – The One Thing
Dan Piessens – Automatic Acceptance
Matt Stratton - DevLOLOps
Pete Cheslock – 17th Century Shipbuilding
Roy Rapoport – Chaos Monkey
Stephanie Herr – Respect Your Database
Steve Porter – The Critical Ingredient
Tommy Matthews – Don’t Fear Change
Facebook Twitter LinkedIn LinkedIn
2014 Keynote Videos

All ALM Forum 2015 conference
attendees also receive:

photo photo photo
ALM Forum Logowear
ALM Forum Bag